General 10 | How To: Improve Candidate Experience Using Only A GoPro!

Wednesday, May 10
1:45 PM–2:00 PM

Location: Grand Hall Ballroom

Hashtag: #DEAM17

Session Type: General Session
Days: Wednesday, 10 May

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About This Session

Video content now represents nearly 74% of all internet traffic, and has been noted to significantly improve candidate experience. With a GoPro video camera in hand, DirectEmployers Digital Design Coordinator, Drew Palmer, will provide a step-by-step tutorial on how to create a first person “Day in the Life of…” recruitment video using just a GoPro camera. During this session he will walk you through the storytelling process and share how to create a message that resonates with job seekers. After this quick how-to session, you’ll leave with the knowledge necessary to replicate a video for your organization, and he’ll finish off the discussion by giving away a GoPro to one lucky winner!